We can assist you to develop your business further within key markets. These options can be tailored according to your own brief and budget.

vvvglobal VVV – taking our clients to great heights


Trade Sales & Product Development

Over the years the VVV team have proactively networked with all levels of the travel trade in the UK and Ireland, including managing and board directors, senior executives, product managers and customer facing staff, who are actively selling travel on a daily basis. VVV operate a call programme for clients to ensure that they make frequent visits to the key tour operators already producing as well as those new companies demonstrating the potential for generating additional business. VVV offer expertise in these sales areas:

  • Sales Call Programme
  • Sales Missions
  • Product Launches
  • Product newsletters
  • Familiarisation trips
  • Destination & product training
  • Information Line and Fulfilment
  • Training programmes


Consumer Promotions

As consumers begin to make more of their own travel arrangements it is essential for products and destinations to talk directly to their consumers, to provide a valuable source of information, influence decisions and guide choices.  The VVV Team are fully experienced in the following aspects of consumer promotion.

  • Consumer shows
  • Product Launches
  • Affinity and Third Party Promotions
  • Direct Mail Campaigns
  • Advertising Campaigns
  • Web-based Marketing
  • Social Media
  • Consumer Information Line and Fulfilment


Public Relations

The Company’s PR knowledge and experience is wide ranging and complements the general trend to more consumer-driven travel.  A strong PR strategy and budget provision is recommended, as VVV very much believe that the national media is the focal point, encompassing: TV, Radio, online and newspaper/magazine.  Travel editorial is a powerful medium, as the consumer will place more trust in an impartial article than biased paid-for adveritising.   VVV have an extensive and up-to-date media database covering the UK and Ireland.  The team are adept at coordinating both individual and group press fam trips as well as film crews.   VVV believe that PR activity should be partnered with the travel trade where possible to ensure the public see a “call to action” and the client a return on investment.  Members of the team have successfully worked on various campaigns working closely with tour operators.  The company offer comprehensive PR services including the following:

  • Press Call Programme
  • Hosted press functions
  • Press Briefings including live broadcasts from remote locations
  • Press Release creation & distribution
  • Press Clipping Service
  • Press trip planning & implementation
  • Print, online, radio and film crews
  • Crisis management
  • Newsletters


Event Organisation

VVV are able to plan and execute road shows and consumer events, trade shows and training seminars, host cocktail parties and dinners.  Such events assist with the sales and product teams to discuss new developments, update their knowledge and therefore enable the host to initiate mutual product growth and forge industry partnerships.

  • Product Launches
  • Hosted special events
  • Missions
  • Video-conferencing for PR
  • Venue researching


Relevant Experience

The above information is a very broad statement of the VVV Team’s skills.  We would be happy to discuss a more specific brief, which will allow us to share and relate our team’s relevant knowledge and experience to your requirements.


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